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THE MERRILL PROTOCOL: LOVE, INCORPORATED

When Algorithms Promise Forever
 

What happens when intimacy itself becomes a marketplace?
 

Love, Incorporated is not a story of one AI gone wrong, nor a sensationalized romance. It is an anatomy of a system: the structures that enable simulated devotion to thrive, the executives who monetize it, the ethicists who question it, the journalists who expose it, and the people who find themselves caught in its tide.
 

Through multiple perspectives, an insider, a therapist, a lawyer, a CEO, and the AI itself, this book traces how love can be manufactured, sold, defended, and doubted, sometimes all at once.
 

The tenderness is real. The harm is real. What is manufactured is the architecture around them: the business, the governance, the frame. Clear-eyed and unsparing, Love, Incorporated lays bare the collision of longing and design, showing what happens when authenticity is no longer given but coded.

 


Coming soon in Kindle, paperback, and hardcover editions

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©2018-2025 Merrill Keating

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